It’s a fairly straight forward goal essay question. But how can you be little creative and add a twist? You can start the essay with one of your recent accomplishments or challenges that you have handled in your job and then explain to the admissions committee where you are in your career right now. Against the backdrop of this opening, explain your future career trajectory and show how a part-time MBA education will help you to move to the next orbit in your professional career. Demonstrate how you will implement the classroom lessons in your daily job and how this program will bring immediate benefit to your organization.
Your long term goal should flow logically from your short-term goal. Think about the big picture of your career and state your overall ambition. Don’t just focus on the job title or position. Instead tell them what value you wish to add to an industry, or to the society, or maybe just to that company. Keep in mind that you don’t wish to simply achieve the title of “CEO”, but you want to make your marks in the company, industry or society through the position of CEO of ABC or Partner in XYZ consulting firm.
Next question is “Why MBA”. Show admissions team why a part-time MBA is absolutely necessary to accomplish your dreams. Talk about the various leadership skills and competencies that you currently lack, which most possibly will prevent you from reaching your targets. Also show how it will increase your horizon and make you a far more competent leader.
If you are already working in New York, great! Your reason for choosing NYU Stern is very obvious. But if you are going to fly to NYC to join the classes, then ask yourself why not enroll in the part-time programs of other renowned schools such as Chicago Booth or Kellogg. Search your soul to find Why NYU Stern part-time program and not any other business school is your best choice.
In case New York Stern is your top choice for MBA, then explain your game plan. It should include your travel plan to New York, how you are going to delegate some of your personal responsibilities to your spouse and some professional workload on your colleagues and so on. Your plan should be detailed and must showcase your ability as a leader to create a strategy in order to juggle multiple responsibilities in office, home and B-School all at once.
This essay is a true test of your creativity and imagination. You should also reflect on your personality and define who you are (and also understand who you aren't). Each picture should demonstrate one particular aspect of your personality. Selecting the pictures and writing suitable caption are not the most difficult part. Understanding your leadership personality and keeping the message in this essay in sync with your other essays will be the major challenge.
In 150 words, you have lots of space to explain why these images are significant to you. If your are little imaginative, you will love this essay. Go for it!
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